One Picture is Worth 1,000 Words

In this digital world in which we live, this adage has never been more true. This phrase was first written in 1918 about a pictorial magazine about World War I. At that time, no one could have conceived the number of images we are bombarded with every day. Managing your image is important for the job seeker. The right image, or the wrong one, can tell a recruiter all that s/he wants to know.

There are places you where you absolutely must have a picture of you, and some places where you probably shouldn’t. Here are three suggestions:

Resume – NO – Do not put your photograph on your resume unless you are applying to be a model, a performer, or some other position where you will be hired based on your looks. I like to talk about enablers and limiters on your resume, and photos are almost always limiters. Rarely will all but the most stunning photo improve your chance of getting an interview, and often a poor quality photo can land your resume on the reject pile.

LinkedIn – YES – you should have a good quality professional looking photo on your LinkedIn profile. A lack of a photo suggests (at least to me) that you don’t follow through on things. It appears that you set up a LinkedIn profile because someone (like me) told me you needed one, but you didn’t finish the process. Keep in mind, LinkedIn is a professional networking site. It is not Facebook. Your LinkedIn photo should be a head and shoulders picture in professional attire with a pleasant smile. You want to covey professionalism. Put those other photos on Facebook.

Facebook – YES and NO – If you are going to have a Facebook account, you need to make a decision; is it public or private? If you leave your site unrestricted, you need to realize that many companies will look for you on Facebook to learn more about you. Pictures of you in “unprofessional” situations, drinking, smoking, or what-have-you, might be fine for your friends, but is this how you want your future boss to see you? Assume anything you post on an unrestricted Facebook page is the same as posting that same image on your resume. I suggest you lock down your account to just friends, or you make sure to keep your page Sunday-School appropriate.

Yes, one picture can be worth 1,000 words. As a job seeker, make sure those 1,000 words say “here’s why you should hire me.”

For more details about I’m Fired?!? A Business Fable about the Challenges of Losing One Job and Finding Another, click here.


What Makes You a Unicorn?

Recently a friend was told by a recruiter that the reason his job search was taking so long was that every recruiter was looking for a unicorn. The economy is rebounding from several years ago, the number of workers is going up, and the unemployment is rate is going down. But that does not mean that things are going back to where they were before.

In the rescission, companies learned to do more with less, and that is a lesson they learned well. They may be adding staff, but they are doing it more selectively than before. They are looking for people that have exactly the right skills, knowledge and abilities that they need; and because the pool of unemployed workers is still large and diverse, if they wait long enough they can find their unicorn.

Now, you’re looking in the mirror. Only two feet, no glossy white hair all over your body, no long flowing tail, and especially no long pointy horn protruding from your forehead. You scream in anguish “I’m not a unicorn!” But I say, yes you are.

Every job seeker has a unique blend of knowledge, skills and abilities. And the great thing about people? They can be taught! If there is something you don’t know that you ought to know, learn it! If you can access this blog, you have access to a wealth of learning opportunities.

But, maybe your issue isn’t what you don’t know, it is that you’re not telling anyone. Maybe recruiters don’t know that you are the unicorn they are looking for. This is the primary reason you want to update your cover letter and resume every time you apply for a job. Make sure to highlight the skills and experience you have that fit the requirements they are asking for. Show that you do have four feet. Don’t just have one elevator speech, have 10; each one showing a different perspective on the glossy white coat and flowing tail. In the interview, answer the questions in such a manner to throw light on that long white horn.

For most of us, there are some jobs we want, but we really are not the unicorn they want. But for lots of other jobs, we are just what they want – they just don’t know it. We just need to work a little harder, polish up your horn, throw back your head, and make whatever noise a unicorn makes. Be the unicorn and make sure they see the unicorn in you.

For more details about I’m Fired?!? A Business Fable about the Challenges of Losing One Job and Finding Another, click here.


Clear Communications

I once had a consulting client show me a photo that made me want to both laugh and cry. The client worked for a clothing company. He had purchased a shipment of shirts from an overseas manufacturer. The photo was of a box of neatly folded shirts, each with a price tag attached to the tag in the neck. Okay so far, but when you looked closely at the price tag you could see that the tag was inside of a very small zip-top bag.

When my client opened the shipment, he was puzzled. Why were the shirts not wrapped, and why was there a bag on the price tag? He looked at the purchase order and it said “Shirt – folded – price tag attached – in bag.” (Yes, this is a true story.) The client had received 1,000 of exactly what he’d asked for – especially from someone with a limited command of the English language.

I think that I have a reasonably good command of the English language and I regularly see applicant communications that I don’t understand. Sometimes people accidentally forget to type a crucial word and the sentence doesn’t make sense. Sometimes spell-check corrects their mistake by picking a word that they didn’t intend. Sometimes they are just poor communicators. Fortunately, I don’t have to stop and figure out what they were trying to say, I simply move on to the next resume.

When you are communicating in writing, you must get it right – the first time. When the recipient of your message can’t hear your voice or see your body language, they can’t tell if you are joking, if you are confused, or if you just can’t communicate well. If you want to ensure that your message is received correctly, it must be perfect.

Use the tools you have available. Always set your word processor and email system to spell check before you send. Make sure have not confused weather with whether, to with two or too, or their and there. Reread your document aloud and make sure it sounds the way you want it. If necessary, have someone else check it before you send it.

This is all about attention to detail, and inattention will get your resume left behind. When you send in an application for new job, make sure you’re not sending in a price tag in a teeny-tiny plastic bag.

For more details about I’m Fired?!? A Business Fable about the Challenges of Losing One Job and Finding Another, click here.


The Seven Ps of Job Search

I had an idea – a blog post about persistence. I talked with a friend of mine not long ago and he told me that he was 0 – 60 in applications. He’d applied for 60 jobs and had yet to get an interview. Then, not more than a month later, I saw his LinkedIn update that he had a new job – and a good one. He had shown persistence and not given up.

Then I thought, maybe he had also shown perseverance. Not only had he needed to keep going looking (persistence) but he had also faced challenges. Over that time, he had income pressures. After an extended period of unemployment, it is easy to lose confidence, and he’d worked through that. Yeah, perseverance was a good word.

Positivity is another good word for his situation. During an extended search it is easy, and understandable, to get depressed. The problem is that depression feeds depression. If you allow yourself to feel down, it shows. The people you interview or network can feel it. They are less likely to hire you or share contacts if they sense you aren’t really interested. That interest jumps when you are enthusiastic and exude positive energy.

My friend also understood power. He knew that his attitude affected others and he knew that when you feel powerful, you are more confident and successful. Check out this amazing Ted Talk.

Planning was another constant in his search. Every week he planned his calls, follow-ups and thank you’s. He made plan for finding a new job and he worked that plan.

Another strength was praise. Throughout his search, he showered praise and encouragement on others. He did not miss an opportunity to thank someone for their time or support. He spoke well of his former employers and opportunities.

Finally, he was at peace. It’s easy to get angry. Angry at those who fired you and those who don’t hire you. However, anger is generally not a very helpful emotion. Peace, on the other hand is calming, reassuring, and steady. Peace is not passivity, indifference, or acceptance. It is a calm, controlled, assurance of good things to come.

So, persistence led me to perseverance, positivity, power, planning, praise and finally peace – the seven Ps of job search. Spend some time today thinking about your search and how you can put these Ps to work for you.

For more details about I’m Fired?!? A Business Fable about the Challenges of Losing One Job and Finding Another, click here.


What’s In A Name?

Any Shakespeare fans out there? You’ve hear this phrase before, but did you know it is from a piece of classic literature?

“What’s in a name? That which we call a rose by any other name would still smell as sweet.”

This is a lovely sentiment, and when it comes a person’s given name it’s probably true. For the most part, we can’t control the names given to us by our parents. Sure, you could change it or go by a nickname, but your name is your name, and it’s part of who you are.

The same cannot be said of your email address. Maybe it’s because I’m just old and grumpy, but I think if you are going to go out into the professional job market and look for professional job, you should take the ten minutes that are required to set up a professional sounding email address.

As an HR person I see lots of emails and resumes, and if Shakespeare is right, it shouldn’t matter; but I have trouble sending a job offer to kitten42@hotmail.com. I have a friend whose high school nickname was Pammy-Cakes. That makes a great personal email address for her – or for Facebook – but not a resume. Does it help or hurt if you apply for job with the email LovesToCook14 or GolfAddict27?  Unless you are applying to be a cook or golf pro, I suggest it hurts.

Set up an email address that is a variant of your name like bob.smith, bsmith2014, robert.m.smith, whatever. You may need a use a number that makes it unique (there are lots of Bob Smiths) but don’t use your birth year- they don’t need to know how old you are.

I’ve written before about the importance of a first impression. Don’t let that impression be marred because the recruiter’s gets an email from IHateWork@gmail.com.

BTW – The quote is from Romeo and Juliet, Act II, Scene II – Juliet says this to Romeo suggesting that she has no problem with him being a Montague when she’s a Capulet. Now you have some culture in your job search. 🙂

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Time to Reconsider?

If you lost your job in the last 30-60 days, this may not be the post for you. About 30 years ago, my outplacement counselor gave me this rule of thumb and even as the economy has gone up and down, it still holds true. If you’re looking for a job, you should plan for your job search to take about 30 days for every $10,000 you want to earn in annual salary. If you want a $40,000 job, plan to look for 4 months – $60k = 6 months. That isn’t a law, it’s just an average and I’ve seen it repeat over and over. If you have an active network, it can go faster. If you’re starting from scratch or if you are in a particularly competitive field, maybe it will take longer. As I’ve said before, I’ve done this 7 times and it’s taken between 2 weeks and 13 months.

This post is directed to those in who are approaching or have passed that average. If you’ve been looking for months and months and are not having much luck, maybe you need to reconsider a few things. The popular press suggests that kids coming out of college today will change jobs every few years and will change careers 4-5 times before they retire. Those of us old enough to have children who are out of college find that hard to comprehend. I’ve been an HR guy for 30 years and I really can’t imagine doing anything else, but if I’m out of work for more than 6 months again, you can bet I will be thinking of what else I could be doing.

In the midst of an extended search is a great opportunity to be introspective. Who are you, and whom do you want to be when you grow up? Is there a passion in your life that is not being met? Is there an area where you can serve that will bring out something different in you? Would a little schooling help you to find a new spark and a new direction?

I’m not suggesting you abandon all hope and take a leap of faith into a new field, but I am suggesting that you open your mind to it. Network in a new direction. Volunteer where you can learn or use a different skill. Take a part time job that lets you explore a new industry.

You may find that you know who you are and you need to keep your career search on your original track. You may also discover a new energy, passion, and direction. Be open-minded. Let the search take you where it takes you. You just never know what you might find – or what might find you.

For more details about I’m Fired?!? A Business Fable about the Challenges of Losing One Job and Finding Another, click here.


Take a Break

If you’ve been reading this blog, this advice may sound a bit out of character for me. You’ve heard me advocate that if you are out of work, you need to make finding a job your new full time job. You need to spend just as many hours each week looking for a job as your plan to spend working at your new job. Being unemployed is not an opportunity to catch up on your reading, make some house repairs, or get back up to speed on The Young and the Restless. Being unemployed is your opportunity to dramatically expand your network, to overhaul your resume, to practice your elevator speech, and to stop being unemployed. That is the advice you should be used to (and that you’ll hear again).

But, you also have to recognize that you cannot work that hard continuously. Most employers offer you paid holidays and vacations. Maybe not a whole lot, but some, and you need to treat your job search like a job. That means that every once in a while, you need to take a break. Step away from the keyboard, turn off your phone, and relax.

There are amazing benefits to rest, recreation, and recuperation. I know, you’re unemployed and don’t have any extra money to take a vacation. That’s okay. For two or three days, just don’t go “to work.” Hang around the house, putter in the yard, go to the park, visit the zoo, watch a movie, read that book, whatever. Let your mind and body relax and decompress.

After your break, you’ll have more energy, be more creative and be ready to get back to work. Make sure to take day or two off every month. The job search can be a long and difficult process. If you don’t take care of yourself and let being unemployed beat you down, it will make the process longer and harder.

Step back, take a short break, relax, rejuvenate, and then get back to it. We need to get you back to work!

For more details about I’m Fired?!? A Business Fable about the Challenges of Losing One Job and Finding Another, click here.


The Importance of Politeness

In my quiet time, I worry about odd things, and one of those is that the English language may lose three important words due to lack of use. Unfortunately, these are words that we all know, and could, and should, use them every day; but somehow we’ve stopped. Those words? “Please” and “you’re welcome.” (Okay – one of those words is really two words, but give me some literary license, please.

Let’s take these on one at a time. I’ll bet that when you were a toddler, your parents told you multiple times every day to say please and thank you. Somewhere around the teenage years you probably started dropping the please – and maybe the thank you. As I interact with business professionals all day, many of them make requests of me. They ask for information, for assistance, to be hired for a job, etc. I could probably count on one hand the number of times someone included “please” in that request so far this month. While please may still be common for toddlers, it seems to be slipping from the business vernacular.

As a side-note, “thank you” is not endangered – at least not from usage. I hear “thank you” and “thanks” all day long. Granted, some of them are perfunctory or insincere, but the word lives on. I am concerned that all too often its use is insincere. What bothers me most is when someone writes or types “Thx.” Really? You want to show your appreciation, but you don’t have enough time to use three more letters? And how about saying the full “thank you” once in a while? Wouldn’t that be nice to hear?

The first word/phrase I think we might lose is “you’re welcome.” I rarely hear this anymore. Instead I hear no problem, okay, no biggie, any time, and other phrases that suggest that whatever I did for you was insignificant and not worthy of being thanked. In my mind that is plain rude. If someone is going to tell you they appreciate what you’ve done for them – presuming that appreciation is sincere – then the least you can do is acknowledge the receipt of that appreciation by saying “you’re welcome.”

So, the purpose of this manners rant? I wrote a post a while back about the importance of making a good first impression. You can enhance and sustain that impression by being polite. When you ask for an interview, say please. When you get that interview, say thank you. When the interviewer says, “Thanks for coming in today,” say, “You’re welcome, and thank you for the opportunity.”

Incorporating all three words/phrases into your everyday conversations will not only improve the quality of your relationships, you’ll also be saving these words from extinction. Thank you.

For more details about I’m Fired?!? A Business Fable about the Challenges of Losing One Job and Finding Another, click here.


Persistence

One huge key to job search success is persistence. Here are two real stories.

One day I was at work, doing normal stuff and my boss, the company president, came in at sat down. He said, “Roger, I’m afraid I have to use one of things you’ve taught me. We’ve decided to eliminate your position and today will be your last day of work.” I was blindsided – I had absolutely no idea that was coming. He went on to tell me about a meager severance package and then I was done. That was in early September. The following May a friend told me about a new company that was just starting – maybe they’d need an HR person. I networked into the President and met him. He felt I would be a good person for that job, but they needed to complete an acquisition first – he’d be in touch. I followed up with him about every 30 days while I continued to look for other opportunities. Finally, in October – 13 months after I’d been fired – I started with this new company. That turned out to be a great job for me.

Here’ another – in 1999 the company I was working for was struggling. The family that had owned the business for 3 generations was trying to turn in around and had brought in a turn-around specialist. Then one day the President gathered the senior team and announced he’d sold the company to our cross-town rival. The new owners would decide if they needed us or not. (In the end, they decided not.) But, during that transition I had an idea. I would take my experiences of finding jobs and write a book. My plan at the time was to be leading edge and publish the book along with a CD-ROM of resources. I wrote that book and then put it in a drawer because by then I had a new job and no time to work on it. Ten years later, I took the manuscript out and brought it up to date. Then I started shopping it to publishers. After three years and over 20 rejections, I found Lighthouse Point Press. There were some other issues and delays, but in August, 2014, I’m Fired?!? was published. My 15-year-old baby was finally born.

My message is that I know being out of work sucks. And I know it is hard to wait and to keep looking and looking. I know what it feels like to be rejected, to have your resume ignored, to be a finalist but not get the job, and to have to come back and try to explain to your kids why you don’t have a job. But I also know that good things come to those who wait. Not wait by sitting on the couch, but wait by working to find those good things. Persistence pays off. Tenacity is an excellent character trait.

Make the plan, work the plan, and keep the faith. The right job for you is out there. If you work for it, you’ll find it. Now, let’s go find that job!

For more details about I’m Fired?!? A Business Fable about the Challenges of Losing One Job and Finding Another, click here.


Anticipation

What are your great memories of anticipation? Trying to go to sleep on Christmas Eve? The last day of school? The last day before school started? How about right before your wedding ceremony?

Now think again about some of those times. Mixed in with that excitement was there also a touch of fear or a note of doubt. You were sure that whatever was going to happen was going to be great – or at least you were pretty sure; right?

Your job search will probably be filled these times. Maybe you’re a finalist for job, going in for your last interview. It would be great to get back to work, this sounds a like a good place to work, the people have been very nice, but … the work seemed a little tedious – not exactly what you’d like to do. What if you take the job and it starts off great, but after a few weeks the shine is off and now it’s just a job. Did you make a mistake? Should you keep looking?

My advice is to do your best to ignore that little voice of doubt. You need to control what you can control – and that is you. Rather than stress before (or during) the interview about what you’ll do if they do (or don’t) offer you a job, be in the moment. Put 100% of yourself into the interview and wait to see what happens. If you are in a new job and feeling a bit of buyer’s remorse – set it aside and do your job the best you can do it.

I heard the phrase once that worrying was “borrowing trouble” – taking tomorrow’s problems and making them issues in your life today. As best you can, don’t do that. Live in the present, do what you can to be successful today, and let tomorrow take care of itself. Take it from a guy who’s lost his job six times. Things work out. Control what you can control and let the rest take care of itself.

BTW – Here is some real life anticipation. Check back to this site soon. I expect I’m Fired?!? to be available as an eBook in the next few weeks with a paper version to follow not too long after. Details soon!